Larry Jacobson became the President and CEO of The Jacobson Company in 2012, after serving as an officer of the company and co-general partner of its various partnerships since the early 1990’s. Mr. Jacobson oversees acquisitions, asset management, financing, and capital improvements, to which he brings a well known reputation for hands on attention to detail. Mr. Jacobson literally started at the ground floor in real estate, managing some of The Jacobson Company’s Los Angeles properties while attending law school. He began his professional career as a real estate attorney at Buchalter Nemer Fields and Younger, where he represented a broad array of both institutional and entrepreneurial clients, including developers, owners/operators of commercial real estate, investor groups, and lenders.
Mr. Jacobson is a licensed real estate broker, CA BRE # 01923090. Beyond his leadership role at The Jacobson Company, he is a committed philanthropist, with a primary emphasis on the Children’s Hospital of Los Angeles, the Jewish Federation of Los Angeles and his alma mater, the University of California, Berkeley. Mr. Jacobson is also a graduate of the University of Southern California Gould School of Law.
As a Principal at The Jacobson Company, Douglas is a member of the Investment Committee and co-manages acquisitions, equity and debt financing, and asset management for the firm. His duties include formulating acquisition strategies, sourcing deals, managing due diligence, raising debt and equity, and ensuring that each investment opportunity meets or exceeds its economic objectives. Before joining The Jacobson Company, Douglas spent ten years at M&A Real Estate Partners, a national multifamily and student housing owner and operator based in Los Angeles. As SVP, Douglas headed up acquisitions for the company in addition to assisting with asset management and fundraising. While at M&A, Douglas oversaw the purchase, financing, and sale of over $1 billion in multifamily real estate. Douglas has been involved in commercial real estate investment for fifteen years and has developed a broad and diverse skill set which includes managing ground up development, asset repurposing, heavy renovations, financing and both property and asset management across multifamily, student housing, industrial, self-storage, and retail.
Douglas did his undergraduate studies at the University of Virginia, where he graduated Phi Beta Kappa, and received his MBA from the Anderson School of Management at UCLA. In his free time he enjoys spending time with his children, practicing yoga, and hiking the Blue Ridge mountains.
As Director of Asset Management, Marc oversees the Company’s Property Management Division and is responsible for leading the management and execution of the Company’s asset strategies for its portfolio of syndicated and privately held, multifamily assets. Prior to joining The Jacobson Company, Marc served as a senior member of the Executive Team of several Los Angeles-based commercial real estate firms including Vice President of Property Management for Goldrich & Kest, and Director of Property Management for Decron Properties, where Marc co-managed the acquisition, renovation and reposition of assets in excess of $500 million. Marc’s career in multifamily housing began in 1996 with the Charles E. Smith Company in Washington, DC. Since then, he has managed multifamily, commercial and retail assets of all classes in California, Virginia, Maryland, Georgia, Kansas and Hawaii.
Marc earned his undergraduate degree from The University of Connecticut, and is an active member of the National Apartment Association.
James Hardy, CPA is the Controller at The Jacobson Company. He oversees the company’s financial operations, investor reporting, tax compliance, financial analysis, and treasury. With 12 years of accounting experience specific to real estate, James is well-versed with major acquisitions and due diligence. Prior to joining The Jacobson Company, James was an Assistant Controller for Wedgewood Inc. where he oversaw financial accounting for the company’s Non-Performing Loans and Private Money Lending portfolios. James began his accounting career with PricewaterhouseCoopers working his way up to Manager in their assurance practice focused on real estate and private equity funds. When he made the move over to the private sector, James was an Assistant Controller for Atlas Capital Group and was responsible for all accounting functions of the West Coast portfolio valued at over $1b, which included office, multifamily, industrial and development assets. James graduated from the University of San Francisco with a B.S. in Accounting and is a Certified Public Accountant.
Michael Smith is an Investment Analyst at The Jacobson Company specializing in the acquisition of multi-family and student housing properties. Michael is responsible for identifying market trends and sourcing both marketed and off market investment opportunities.
Previous to joining The Jacobson Company, Michael worked in Atlanta as a financial analyst in investment sales for Berkadia. Before this, he focused on medical office sales for Bull Realty, also headquartered in Atlanta. Prior to venturing into commercial real estate, Michael was a financial analyst with the McKesson Corporation. Michael graduated with honors from the University of North Florida with a degree in Finance. He is a licensed commercial real estate broker in the State of Georgia.
Norman Jacobson was the consummate real estate professional. In the 1950’s through the 1970’s, he was a principal in Wagner/Jacobson Co., Inc. – the first and, at the time, largest apartment house brokerage in California. He then served for decades as President of Norman Jacobson Realty Resources, Inc. – now The Jacobson Company – a position he held until just before his death in 2012. In that capacity, he acquired or built dozens of apartment complexes throughout the state on behalf of investors.
Jacobson led the 4,000-member Los Angeles Board of Realtors in the 1970’s, and was also elected Vice President of the 110,000-member California Association of Realtors and State Director of the California Real Estate Association. In addition, he frequently lectured on apartment house marketing and syndication for the University of California Extension and the UCLA Graduate School of Management; he held sought-after workshops and seminars on these topics; and he authored the standard university textbook, Real Estate Exchange Techniques With Tax Implications. Over the years, Jacobson also wrote many articles on real estate investment featured in trade publications nationwide.
Good humored, authentic, and astute, Jacobson was, above all, a man of honor and integrity, and the principles he instilled in his namesake company remain inextricably woven into its fabric.